{"product_id":"born-to-run-a-hidden-tribe-superathletes-and-the-greatest-race-the-world-has-never-seen","title":"Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen","description":"\u003cp\u003e\u003cb\u003e\u003cb\u003eNATIONAL BESTSELLER -\u003c\/b\u003e The astonishing and hugely entertaining story that completely changed the way we run. An epic adventure that began with one simple question: Why does my foot hurt? \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"Equal parts quest, physiology treatise, and running history.... The climactic race reads like a sprint.... It simply makes you want to run.\" --\u003ci\u003eOutside Magazine\u003c\/i\u003e\u003c\/p\u003e\n\u003cp\u003eIsolated by Mexico's deadly Copper Canyons, the blissful Tarahumara Indians have honed the ability to run hundreds of miles without rest or injury. In a riveting narrative, award-winning journalist and often-injured runner Christopher McDougall sets out to discover their secrets. In the process, he takes his readers from science labs at Harvard to the sun-baked valleys and freezing peaks across North America, where ever-growing numbers of ultra-runners are pushing their bodies to the limit, and, finally, to a climactic race in the Copper Canyons that pits America's best ultra-runners against the tribe. McDougall's incredible story will not only engage your mind but inspire your body when you realize that you, indeed all of us, were born to run.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLook for \u003ci\u003eBorn to Run 2\u003c\/i\u003e, out now!\u003c\/b\u003e\u003c\/p\u003e","brand":"Vintage","offers":[{"title":"Paperback","offer_id":53564161261936,"sku":"9780307279187","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0954\/1304\/3568\/files\/imageloader_24985fa3-f568-4634-a8b7-f3fe21ecfdda.jpg?v=1776230346","url":"https:\/\/aveson.store\/products\/born-to-run-a-hidden-tribe-superathletes-and-the-greatest-race-the-world-has-never-seen","provider":"Aveson","version":"1.0","type":"link"}