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AI Chatbots for Dummies

by Eric Butow, Kelly Noble Mirabella

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A handbook for professionals implementing or upgrading chatbots

In AI Chatbots For Dummies, chatbot expert Kelly Mirabella and veteran tech educator Eric Butow deliver a from-scratch guide to deploying AI-powered chatbots that keep your business' customers happy. The book offers step-by-step instructions to building your bot and putting it into use -- even if you don't know how to code. You'll learn how to reduce your workload, improve your company's efficiency, increase customer satisfaction, and accomplish a ton of other useful business goals, like creating automated marketing campaigns and new sales strategies.

The authors walk you through exactly how you can use chatbots in a variety of use cases, from generating leads and sales to gathering audience and customer data and growing an audience. You'll also learn how to:

  • Automate customer service and support, ensuring your customers remain loyal and satisfied
  • Measure the success of your chatbots and expand their capabilities over time
  • Connect your chatbots to other systems and tools, including email, CRMs, calendars, and more

AI Chatbots For Dummies is the perfect how-to guide for business owners, entrepreneurs, and other business leaders interested in using chatbots to upgrade their company's abilities, improve its efficiency, and grow its bottom line.

Book Details

ISBN
9781394378555
Binding
Paperback
Authors
Eric Butow, Kelly Noble Mirabella
Publisher
For Dummies
Published Date
February 3, 2026
Language
English
Pages
352
Physical Info
9.2 in L x 7.4 in W (0.95 lb)
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