AI Chatbots for Dummies
by Eric Butow, Kelly Noble Mirabella
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A handbook for professionals implementing or upgrading chatbots
In AI Chatbots For Dummies, chatbot expert Kelly Mirabella and veteran tech educator Eric Butow deliver a from-scratch guide to deploying AI-powered chatbots that keep your business' customers happy. The book offers step-by-step instructions to building your bot and putting it into use -- even if you don't know how to code. You'll learn how to reduce your workload, improve your company's efficiency, increase customer satisfaction, and accomplish a ton of other useful business goals, like creating automated marketing campaigns and new sales strategies.
The authors walk you through exactly how you can use chatbots in a variety of use cases, from generating leads and sales to gathering audience and customer data and growing an audience. You'll also learn how to:
- Automate customer service and support, ensuring your customers remain loyal and satisfied
- Measure the success of your chatbots and expand their capabilities over time
- Connect your chatbots to other systems and tools, including email, CRMs, calendars, and more
AI Chatbots For Dummies is the perfect how-to guide for business owners, entrepreneurs, and other business leaders interested in using chatbots to upgrade their company's abilities, improve its efficiency, and grow its bottom line.
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Book Details
- ISBN
- 9781394378555
- Binding
- Paperback
- Authors
- Eric Butow, Kelly Noble Mirabella
- Publisher
- For Dummies
- Published Date
- February 3, 2026
- Language
- English
- Pages
- 352
- Physical Info
- 9.2 in L x 7.4 in W (0.95 lb)

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